Challenge/Needed
Meritex Asset Management Limited needed a modern, responsive website to better serve their clients in Nigeria and across Africa. Their challenge was to create a digital platform that would provide a seamless and engaging user experience, featuring personalized User and Admin dashboards to manage investments effectively. Additionally, they wanted to improve online engagement metrics such as click-through rates (CTR) and reduce customer acquisition costs (CPA) while maximizing their return on investment (ROI).
Solution
Twifemmy Digitals designed and developed a fully responsive website tailored to Meritex Asset’s brand and client needs. We created:
A User Dashboard that allows clients to easily track their investments, access financial insights, and manage their portfolios.
An Admin Dashboard that enables Meritex’s team to manage client data, monitor performance, and streamline internal processes.
Delivered a responsive website compatible with all devices, enhancing accessibility and client experience.
Successfully integrated User and Admin dashboards for efficient portfolio management and operational excellence.
Achieved a CTR of 0.09%, reflecting strong user interest.
Reduced CPA by 20%, delivering more value from marketing spend.
Realized a 95% ROI, showcasing the effectiveness of the project.
Results
Delivered a responsive website compatible with all devices, enhancing accessibility and client experience.
Successfully integrated User and Admin dashboards for efficient portfolio management and operational excellence.
Achieved a CTR of 0.09%, reflecting strong user interest.
Reduced CPA by 20%, delivering more value from marketing spend.
Realized a 95% ROI, showcasing the effectiveness of the project.
